INDIANAPOLIS – The 300-foot mural of Taylor Swift on the JW Marriott, designed and installed by Indianapolis-based Sport Graphics, highlights the company’s growth over nearly 40 years.
Starting as a commercial printer for the sports industry, Sport Graphics has evolved to serve major clients like the Pacers, Colts, and Indianapolis 500, with its creative division, Section 127, now leading the city’s sports culture through full-service design and branding expertise.
This year has been especially busy for Sport Graphics, kicking off with promotions for the NBA All-Star Game in Indianapolis.
“We moved right into work with the Indianapolis Motor Speedway, the Olympic Trials, and Gatorade’s Caitlin Clark campaign,” said Marty Hill of Sport Graphics. “We’re excited to collaborate on the Taylor Swift project.”
Swift’s concerts on Nov. 1-3 are expected to generate over $100 million for the local economy.
Check out our one-on-one interview with Marty Hill, the President of Sport Graphics.
Sport Graphics continues its national expansion, sending teams to cities like San Francisco for the NBA All-Star Game and Florida for the NCAA Women’s Final Four.
Hill explained that large projects, like the Swift mural, require careful planning and can take days to complete.
“Taylor’s mural took 5-6 days to install with two teams working. Printing took 40 hours, cutting took 20, and just packing everything took five hours,” Hill said.
With Indianapolis growing as a cultural and sports hub, Hill is optimistic about future opportunities, including the possibility of adding an MLS team.
“An MLS team would be amazing. We already support our teams well, and it’d be great to keep expanding,” Hill added.
1. Taylor Swift on the JW Marriott
Source:Sport Graphics
This striking image showcases the scale and vibrant colors of the 300-foot mural of Taylor Swift on the JW Marriott.
2. Swimming Trials at Lucas Oil Stadium
Source:Sport Graphics
The U.S. Olympic Swimming Trials at Lucas Oil Stadium feature top athletes competing for a place on the national team!
3. Tyrese Haliburton dominates the skyline
Source:Sport Graphics
Haliburton was captured in bold detail by the sports graphics team.
4. Indianapolis 500
Source:Sport Graphics
The 108th Running of the Indy 500 comes to life with dynamic visuals captured by the sports graphics team.
5. Sport Graphics
Source:WIBC Radio
This year has been especially busy for Sport Graphics, kicking off with promotions for the NBA All-Star Game in Indianapolis. indy,sports. culture
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